Banking & Finance

The banking and finance industry has two key challenges that digital signage helps to resolve. Firstly, the variation in waiting-time, and secondly the ability to inform the customers about the many services that are available.

Digital signage is a platform which communicates with customers while they wait. A well-balanced playlist will contribute to building the brand whilst at the same time informing the customers about products and services. As a bonus this has a positive effect on the perceived waiting time.

Secure and reliable systems and their integration are essential, even more so in the Banking & Finance industry. We have carried out numerous tests together with our clients in this industry to make sure our systems live up to their demands.

How can digital signage contribute to customer satisfaction?

  • Helps customers to make informed decisions.

  • Increases product awareness which prepares the customer while waiting.

  • Builds and enhances the desired atmosphere using live rate changes and news.

  • Converts waiting time to value time when customers are queuing.

  • Promotes higher margin products or services.

  • Customises different offers by choosing a target group or a specific time of day.